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Just a few years ago, the average Kiwi had no idea what nicotine pouches were, never mind having a favorite brand. Fast forward to today, and not only are nicotine pouches entering the mainstream, but two particular names are on everyone’s lips — VELO and ZYN. So, what is it about these brands that has captured so much attention?

Ever used a snus or nicotine pouch to wind down in the evening, then drifted off to sleep shortly after and had weird dreams? This is actually a well-documented experience, with many nicotine and tobacco users reporting heightened, vivid dreams.

When choosing a bottle of wine, many people instantly read the label to check where it’s from. Some are impartial to a French or Italian wine, while others favor Californian or Australian vineyards. When it comes to nicotine pouches, this approach isn’t quite so common — most don’t even consider where a portion is made.

But we say that it’s time for that to change. So let’s take a journey around the world (or at least, to the countries that manufacture most of our nicotine pouches).

For Snusdirect loyalists, the name “NICO” will likely sound familiar. The brand has been making nicotine pouches for a while, and its products proved popular among our customers thanks to their irresistible icy flavors. But now, NICO is taking things to new heights with a rebrand.

The origins of snus and nicotine pouches like ZYN lie in Sweden, more than 16,000 kilometers away from New Zealand. That hasn’t prevented Kiwis from developing a taste for these traditional Scandinavian products, but stores in the country cannot sell them. Instead, the only way to obtain snus and nicotine pouches in New Zealand is to import them for personal use.

The good news is that Snusdirect is very much open for business in New Zealand, and we stock various products that can be legally imported.

In this guide, we’ll run through current New Zealand legislation regarding nicotine products and how to buy some of the leading brands on the market.

ZYN nicotine pouches are some of the most popular in the world thanks to the selection of bold flavors, high-quality ingredients, and the brand image the collection offers. But as great as ZYN is, it has a tendency to hog the limelight. Think it’s time to give other brands a go?

This guide outlines the top ZYN alternatives to give other nicotine pouches the chance to shine, including the likes of Nico, Helwit, and On!

We all know that choosing the best nicotine pouches is subjective — one man’s trash is another man’s treasure. But will that stop most people from trying to find the absolute “best” product? Of course not.

We’ve done our best to round up a selection with something for everyone, followed by a breakdown of the elements that give a nicotine pouch the “it” factor.

For many snus and pouch enthusiasts, Siberia is the first thing that comes to mind when they hear “strong” and “minty”. Although the brand’s products are no longer available in some markets, this doesn’t mean that an intense and icy experience is now out of the question.

In fact, there are countless Siberia snus alternatives, including for popular lines like -80 Degrees snus or All White pouches. This guide will focus on tobacco-free nicotine pouches that offer a similar experience.

Veteran pouch users have long turned to White Fox for its high-strength options and intense flavors. Not to mention the alluring expression of the foxes on the cans. But we can’t always get what we want in life — and sometimes, that means reaching for White Fox alternatives.

This guide runs through the best substitutes for the entire collection, from All White Slim Portion to Full Charge. All these options are available on Snusdirect.

VELO is one of the most popular names in nicotine pouches for a reason, but plenty of lesser-known products could give the brand a run for its money. Whether you’re looking for an alternative because the product you want isn’t in stock or you just want to try something new, we’ve got you covered.

This guide starts by outlining what makes VELO pouches so special, before delving into alternatives for various flavor profiles.