VALØ Explorer - Expert Review

I’ve always prided myself in being pretty connected with the snus and nicotine pouch world. However, the nicotine pouch world has been moving quite fast over the past several years. It seems every time I turn around, there’s a new brand out. VALØ, for example, is a brand that I had never heard of prior to grabbing a can of this VALØ Explorer for review. I honestly grabbed this one because I thought the can design was super neat. VALØ is a line of nicotine pouches made in Sweden, and is said to be “ultra premium nicotine pouches”. The range offers quite a lot of interesting flavors, such as lonkero (the Finnish long drink), cloudberry+lime, and more. This one is a more standard flavor, but nonetheless, one I was interested in checking out!

Product Specifics

Can Weight: 14 grams
Portion Format: Slim Nicotine Pouches
Portion Count: 20 pouches
Portion Weight: 0.7 grams each
Nicotine (Total mg/g): 5.71mg/g
Nicotine %: 0.571%
Nicotine (mg/Portion): 4mg/pouch

Opening the can, a sweet aroma of licorice greets you. The black licorice smell is complimented by a little menthol in the background, as well. It’s sweeter than the average pouch, but not overly sweet by any means. The pouches are smaller, and slim in shape. They aren’t super moist, but seem a little dryer than most. They have a soft fit in the lip, and a comfortable feel against the gum.

The flavor of this one is pretty good. I’m usually not a fan of mixing mint/menthol and other flavors, but it works here. There is a subtle cooling sensation in the lip which translates to a freshness in the flavor, but not an overly minty taste. The taste is mostly a sweet, black licorice flavor, but with a dab of menthol in the background. It’s a pretty interesting mix.

In terms of strength, this one is lighter. At 4mg, that’s about half regular strength. This is a product for those who may have lighter nicotine cravings. I find the flavor to last a good 30-35 minutes, on average.

Wrap-Up & Recommendation:

The VALØ line is an interesting one. It is said to be an ultra premium line, which I can see when using the pouches. They have a pretty high quality feel to them, and a premium “look”. As far as this product in particular goes, the flavors of licorice and menthol mix really well to provide a refreshing experience that isn’t like your average, every day mint taste.

Snubie’s Opinion:

First, I really like the can design. It’s a pretty sweet look. But, as far as the product itself goes, I wish it was a little stronger. I know, I’m not the target demographic for this one, but it’s a little weaker than I prefer. But for those who don’t need as much nicotine as I do, they may love this one. The taste was quite good though. I like the way they mixed the menthol and licorice, it was actually quite tasty.